By: 21 August 2017
Tailored support on offer to help hospitals and healthcare providers in EMEA to increase  patients’ outcomes and reduce costs

Johnson & Johnson Medical Devices (JJMD) has launched a new approach to help drive value-based healthcare in hospitals across Europe, the Middle East and Africa (EMEA) – CareAdvantage. This is a data-driven, holistic approach in which JJMD partners with hospitals and other healthcare providers to provide a range of benefits, tailored to the customer’s specific needs and priorities.

The healthcare marketplace is changing, with intensifying pressure to meet the ‘triple aim’ of improving outcomes, increasing patient satisfaction and reducing costs. As the focus shifts from volume to value, there is a growing need for new delivery models, resulting in rapid transformation for hospital systems, clinicians and their patients.

Hugo Breda, Vice President Strategic Capabilities, JJMD EMEA, said: “We believe that solving starts with listening. CareAdvantage begins with a structured and in-depth assessment based on performance data and insights. Gathering this information and context is fundamental to the CareAdvantage approach, and helps ensure our solutions deliver value at every point along the care pathway.”

CareAdvantage is focused on four key areas:

  • Improving the patient experience: tailored programs to support patients and healthcare professionals with comprehensive disease management, helping guide the coordination of care, standardise key practices and engage patients throughout their health journey.
  • Driving supply chain efficiencies: focusing on customer needs, to build solutions that streamline resources, workflows and processes, to maintain quality while saving both time and costs.
  • Building clinical partnerships: working side-by-side with healthcare partners to develop research, real world evidence and economic validation while delivering state-of-the-art education.
  • Providing commercial support: a range of flexible programs, from consulting to implementation and outcomes, based on our shared investments and goals. These are designed to evolve with the marketplace and support hospitals to understand the broader context of their needs.

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