WELCOME TO ORTHOPAEDIC PRODUCT NEWS

The leading digital resource for orthopaedic professionals

Media prospectus

The leading digital resource for orthopaedic professionals

Our dynamic website delivers regular news and analysis. We reflect market changes, showcase innovative technologies and provide a platform for service-providers to market their products and services.

Read by professionals including surgeons, clinicians, researchers, buyers, manufacturers and other key decision-makers all over the UK and Europe, Orthopaedic Product News is a unique vehicle for getting your message in front of the people who really matter.

Online

Social media following:
  • LinkedIn 4k
  • Email subscribers k
  • Click throughs %
  • Opens %

Any other stats

  • 8,000 unique visitors per month
  • 15,000 visits to the site per month
  • Generating over 60,000 page views
  • Readership is 90% consultant orthopaedic surgeons; 10% industry-related professionals
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Online advertising

Advertising on www.opnews.com is a beneficial and cost-effective way to market your brand and promote your products or services to an audience of over 15,000 healthcare professionals.

Our highly targeted site is ranked number one for searches on orthopaedic products, procedures and news and provides excellent exposure throughout the calendar year.

Expose your brand through:

  • Traditional and animated banner and button advertising
  • Online product features
  • E-newsletter features
  • Video hosting
  • And more…
Contact to enquire

 Ads on Orthopaedic Product News

  • Links to your preferred location
  • Can sit mid-page, in the sidebar, or at as a leaderboard ad
  • We’ll provide stats on views and clicks

Monthly e-newsletter

  • Your ad banner on the Orthopaedic Product News e-newsletter
  • Place your brand in front of 6,000+ monthly readers
  • Reach engaged new customers in the orthopaedic product sector
  • Appear every week for 1 month, 3 months, 6 months, or 12 months

Video

  • Host your videos at www.opnews.com
  • Promote your products using our online video-hosting service
  • We push your content and shortcast your footage to a highly receptive audience of professional healthcare workers

Product features

  • Promote new products to our readership
  • Highlight new technologies

Lead generation

Our lead generation products are here to help you link your business development goals with your marketing goals.

  • Target your ideal audience
  • Provide your own content, or collaborate with our experienced editorial team
  • Reach and convert new customers
  • Get marketing qualified leads
Contact to enquire

Gated content

Gated content is a straightforward way to gain marketing qualified leads.

  • Provide your own content, or collaborate with our experienced editorial team to produce something original
  • Reach and convert new customers
  • Get marketing qualified leads

Digital events & webinars

Improve your brand awareness within the industry and put your brand front-and-centre by sponsoring an online event. Collaborate with our editorial team to produce an event that suits you.

  • Guarantee a member of your senior leadership team a space on the panel, supporting your personal brand
  • Attract new customers with engaging thought leadership
  • Branded idents and backgrounds put your brand at the forefront
  • Feature on the Orthopaedic Product News website, social media, and weekly newsletter
  • GDPR-compliant list of attendees and their contact details

Orthopaedic Product News reports

Our reports are your opportunity to link your brand name to high quality, original research that benefits orthopaedic professionals. Become a thought leader and increase your authority by sponsoring an original white paper or report.

  • Original, industry-leading reports with your brand front and centre
  • Collaborate with our editorial team to find a topic that suits you and your brand
  • Attract new readers and establish your legacy
  • Feature on the Orthopaedic Product News website, social media, and weekly newsletter
  • Marketing qualified leads whenever someone reads the report

Native advertising

Relevant and interesting content that seamlessly blends your branding and messaging with editorial content on Fintech Intel.

Contact to enquire

Orthopaedic Product Talks

Insightful interviews with, and profiles of, leaders and trendsetters in the industry. Readers can explore firsthand perspectives on key trends, innovations, and challenges in the sector in these engaging sessions.

  • Opt for a video interview or a written Q&A to suit you
  • Our experienced editor will produce engaging content which addresses key points you’d like to highlight
  • Bespoke, tailored content with minimal effort
  • Feature on the Orthopaedic Product News website, social media, and weekly newsletter

Sponsored content

Through sponsored content, you can become a thought leader and increase your authority among orthopaedic professionals. Increase your brand’s trustworthiness and improve your reputation.

  • Attract new readers with exceptional, engaging content
  • Provide content or let our experienced team work with you to create a bespoke article on your behalf
  • Position your brand alongside timely and relevant pieces
  • Feature on the Orthopaedic Product News website, social media, and weekly newsletter